# Referral Offer Planner: Referral Offer
## Audience
small team operators
## Working Draft
- Draft referral reward mechanics, rules, and launch copy for a simple referral program.
- Primary goal: ship something useful and measurable.
- Constraint: keep it concise and ready to copy.
## Recommended Structure
1. State the goal in one sentence.
2. Name the audience and the moment of need.
3. List the concrete checks, sections, or variants.
4. Add an owner, next action, and review point.
## Copy Block
Use this generator for Referral Offer when small team operators need a practical starting point that can be edited, tested, and shipped.